Guides 
How to Write a Video Brief That Gets the Right Quote
The short answer: a video brief is a document — usually two to three pages — that tells a production company what…
SL Media Journal
Production notes from Dubai’s video, CGI & AI studio
Honest breakdowns of what it costs, how it’s made and what actually performs — from FOOH billboards and AI video to product shoots and filming permits. Written by the team that shoots it.
Latest articles
Fresh production guides & cost breakdowns
Guides 
Video Production Timeline Dubai: By Type
The short answer: a social reel takes 5–7 days from brief to delivery. A corporate video runs 25–35 days. A full TVC…
Guides 
Video Production Process Explained: Dubai Guide
Video production in Dubai moves through three phases — pre-production, the shoot, and post-production — and a typical branded or corporate project…
Guides 
How to Prepare for a Video Shoot: Dubai Client Checklist
Straight answer: preparing for a video shoot runs in three phases, not one panicked week. Pre-production starts 2–4 weeks out (approved brief,…
Guides 
7 Video Production Mistakes That Cost Dubai Brands
Most Dubai brand videos that go wrong don’t fail in the edit. They fail at the decision points — the brief that…
Guides 
How Many Revisions Should a Video Project Include?
Two to three revision rounds is the standard for a Dubai video project — and it’s what we build into a scope…
Guides 
Video Usage Rights & Licensing in Dubai Explained
When you pay for a video in Dubai, you’re often not buying the video. You’re buying permission to use it — under…
Guides 
What’s in a Video Production Quote? Dubai Guide
The core number first. A professionally structured video production quote splits into three phases: pre-production (typically 15–25% of the total budget), production…
Guides 
Why Is Video Production So Expensive? Dubai Breakdown
The honest answer: video production is expensive because you are not buying a recording — you are buying a coordinated sequence of…
Guides 
Social Media Video Sizes & Specs 2026: The Complete Cheat-Sheet
The short answer: if you shoot and export one master at 1080×1920, 9:16, H.264 (MP4), around 8–10 Mbps video with AAC audio…
Guides 
Production Company vs Freelancer Dubai: Which Do You Need?
The short answer: a skilled freelancer handles plenty of commercial work well — social reels, straight-to-camera interviews, event documentation. A licensed production…
Guides 
AI vs Traditional Video Production Dubai 2026
The short answer: neither approach dominates across the board. AI-generated video cuts versioning time and post-production cost dramatically — 20 localised social…
Guides 
How a FOOH Ad Is Made: Plate, Track, CGI, Comp
Six stages separate an idea from the clip that makes someone stop scrolling and ask «is that real?» Here they are, in…
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